30 SEO power tools that I’m using in 2013 for backlink analysis, keyword research, social listening and much more…

This week I was asked:

Hi Dave,

Just wondering, what SEO tools are you using in 2013 and are you using any specific tools to analysis backlink profiles?


Great question. Below I’ve listed all the tools in my armoury at present.

These range from backlink analysis tools, social listening tools and Google ranking changes, to name just a few.

  1. Google Webmaster Tools (Free)
  2. Bing Webmaster Tools (Free)
  3. Google Analytics (Free)
  4. Google Trends (Free)
  5. Google Adwords Keyword Tool (Free)
  6. Wordtracker (Paid)
  7. MozCast (Free)
  8. Algoroo (Free)
  9. SEOmoz SEO Tools (Paid)
  10. Open Site Explorer (Free & Paid)
  11. Ahrefs (Paid)
  12. Link Detox (Paid)
  13. Raven SEO (Paid)
  14. Majestic SEO (Free Basic Account)
  15. XML-Sitemaps.com (Free – Paid Recommend)
  16. Ping-o-Matic (Free)
  17. Screaming Frog SEO Spider Tool (Free)
  18. Xenu Link Sleuth (Free)
  19. Icerocket Blog & Social Search (Free)
  20. Social Mention (Free)
  21. SOLO Link Search Tool (Free)
  22. Trendsmap.com (Free)
  23. Crazy Egg (Paid)
  24. Clicktale (Paid)
  25. SEO Browser (Free)
  26. WebPageAnalyzer.com (Free)
  27. Google Site Speed Test (Free)
  28. Robots.txt Checker (Free)
  29. Link Diagnosis (Free)
  30. Followerwonk (Free – Paid Recommend)

Hope this helps and if any readers have any further suggestions, please leave them in the comments box below.

Credit: PC mouse image from SXC.hu

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