Archive for the ‘SEO’ Category

7 super and new Google Webmaster videos from Matt Cutts which are well worth a watch…

Over the past few months Matt Cutts of Google has does another great collection of videos over on Youtube.

In this post I’ve listed my ‘super 7′ from the past few months and in the videos Matt talks about the following areas;

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Content Question: Will my PDFs cause internal duplicate content issues?

This weeks question is around website pages, PDFs and duplicate content:

I run an eCommerce construction site, on each product page I have the full specification and then have a PDF download with the same content.

Will the PDFs cause an issue with internal duplicate content?

This is an interesting question…

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Bing Webmaster Tools – 5 great reasons why you should be using it as part of your search campaign…

I’ve been a long term user of Google Webmaster Tools. Along with Analytics, its a brilliant tool to gather further data and insights into your site.

But what about the other search engines? What other alternatives are there?

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Do you get regular cheap link building emails? Here’s 5 reasons why you need to avoid them…

So we all get them in our inbox…

‘Greetings kind sir, we can offer Google penguin safe, one way link building and SEO’

Recently, someone said to me they might try one just to see what would happen in terms of rankings and SEO.

And I’ve know doubt, others have though the same, so if you have thought about it, here’s 5 reasons why you should avoid and forget.

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Google Penguin Help – Is 404ing a webpage a good way to remove unnatural links?

More recently, I’ve been helping many people with the recent Google Penguin updates.

A recent question that came about was -

“Dave, I’ve done a full audit on my site and done as much link removal as possible and before I do a reconsideration request I would like to remove more links but I’ve not had much success. Is 404ing webpages a method I could use?”

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My top 20 SEO, PPC and digital marketing tweets from August 2013…

TwitterAugust 2013 was a great month for digital marketing updates from some of the bigger players such as MOZ, Search Engine Watch and Search Engine Land to name just a few.

We also saw some new additions announced and videos from Matt Cutts of Google

Listed  are my top 20 updates which are well worth a read, bookmark and implementation into your own online marketing campaign.

If you’re looking for a list of websites to follow and read, check out my list of recommend sources here. Also, don’t forget to give me a follow @DaveCainSEO.

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The story of a penalised domain, Google reconsideration requests and the disavow tool…

Google LogoWithin this post, I give an insight in to a friends website which I’ve been working on for the past 12 months and document all the processes I went through with a penalised domain.

Setting the scene

A good friend of mine purchased an online business in June 2012, this came with a website (the domain was around 6 years old), an Analytics account, Google Webmaster Tools and the like.

When the business was acquired the website ranked very well, mainly top 10 results for around 30 important and broad keywords which delivered traffic and enquires on a daily basis.

Once purchased, I got the chance to dig around the site along with looking into the backlink profile. It was clear that work was needed to be done. It’s important to note, I wasn’t involved in the business sale process and didn’t no anything about the domain until everything had been finalised.

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10 brilliant ‘must read’ SEO and social posts from @sewatch in July 2013…

search engine watch logoYou will have noticed in my previous posts here, here and here – I do a lot of reading on a weekly basis.

In my opinion, keeping up-to-date with the latest trends and changes in search, Google and the like is imperative.

I’ve been an avid reader of many blogs for some time and over the past month I’ve been super impressed with the guys and girls at ‘Search Engine Watch‘.

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