Archive for the ‘SEO’ Category

How to view a webpage like a search engine (and uncover any technical issues)…

One of the many challenges with SEO is understanding what a search engine can crawl, read and index.

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6 digital marketing tools I’ve used a lot in 2014…

Daily I use some the leading digital marketing tools available. From Moz to Raven Tools, they really do make the difference when it comes to shaping an online marketing campaign.

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5 search engine optimisation (SEO) mistakes big brands and enterprise level businesses are still making (and need to fix now)…

Having worked at an enterprise level in the SEO sector, I’ve seen many flaws around strategy, tools, knowledge, perceptions and in general, good SEO practice.

In this post I’ll be touching on the top 5 SEO areas that need to be avoided at enterprise or big brand level.

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5 digital marketing videos from February 2014 which are well worth watching…

As your probably well aware, I share a lot (and I mean a lot) of videos from Google.

This time I wanted to point out some other great videos from some of the leading digital marketing experts.

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Technical SEO Question – Does a high percentage of “nofollow, noindex” pages hurt your rankings or website?

Recently I was asked the following question:

Does a high percentage of “nofollow, noindex” pages hurt your rankings or website?

This is a great question and something which more webmaster should consider.

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Google Penguin 6 (aka Penguin 3.0) – my thoughts on what will be targeted next…

Moving in to 2014, there is something that all digital marketers are waiting for and that’s the next Penguin update.

Since April 2012 we have 5 updates in total:

  • Penguin 1: 24 April 2012
  • Penguin 2: 26 May 2012
  • Penguin 3: 5 October 2012
  • Penguin 4 (aka Penguin 2.0): 22 May 2013
  • Penguin 5 (aka Penguin 2.1): 4 October 2013

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10 digital marketing predictions for 2014 including SERP changes, on-page signals, Bing growth and the Google Dolphin update…

2013 was another big year for digital marketers. More Penguins, Pandas and a single Hummingbird was only the tip of the iceberg.

2014 will definitely be another big year for marketers, and Google have already released a new Google Webmaster Tools update.

In this post I’ve listed my 10 marketing predictions for 2014; some are safe, some a little more out there…

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120 digital marketing posts from @sengineland that truly rocked in 2013 (and if you’ve not read them yet, you must!)

SE LandTime and time again I’ve talked about reading and staying on top of digital marketing trends and changes.

One of my favourite sources for news and information this year has been Search Engine Land, below is a quote from their site:

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