davecain

Archive for ‘Questions’

30 SEO power tools that I’m using in 2013 for backlink analysis, keyword research, social listening and much more…

This week I was asked:

Hi Dave,

Just wondering, what SEO tools are you using in 2013 and are you using any specific tools to analysis backlink profiles?

Thanks,
DRJ.

Great question. Below I’ve listed all the tools in my armoury at present.

(more…)

Content and copywriting Q&A with Chris Lomas of Clear Comms…

Clear CommsAs I’ve blogged about time and time again, content really is king when it comes to SEO, in the Q&A, Chris shares lots of helpful tips, resources and advice around copywriting and all things content.

Hi Chris, thanks for doing this interview, tell us a little about yourself and how you got into all things content writing and B2B / B2C copywriting?

Hi Dave, thanks for the opportunity.

So, a bit about me… I’ve been writing professionally for the best part of 20 years now. First as an Editorial Consultant for Drain Trader Magazine – as featured on a very early edition of Have I Got News For You; then as a freelance copywriter. I was enticed out of freelancing by a role as Senior Copywriter at a big copywriting agency in Nottingham.

(more…)

SEO in 2013, what do you want to know…

With 2013 just around the corner, your probably starting to think about your digital marketing strategy for the next 12 months.

You may be asking yourself:

  • Could I be utilising other social platforms?
  • Am I targeting the right keywords?
  • How do I plan a content strategy?
  • What tools should I be using?
  • Do I need online reputation management?
  • Should I consider Google Adwords?

(more…)

SEO Question: Directory link building, is it still worth doing?

This weeks SEO question is:

Is it still worth getting my company listed on standard web directories? I know that this should only form part of our overall strategy, but is it worth doing at all?

Great question and in a nutshell, I would say no.

Most web directories run off scripts, and as long as you meet the websites criteria, your link will be accepted, this in itself doesn’t sound to bad but when they are spammed and not managed correctly, that’s what makes these types of sites poor, low quality and not user friendly in Google’s eyes.

(more…)

SEO Question: I’m going to see an SEO agency about working with them, what should I ask?

This week’s SEO question is…

I’m going to see an SEO agency shortly about working with them, what they’ve presented me in a report looks really good but what should I be asking them about there SEO and digital marketing services?

Brilliant, first and foremost, you need to make them work, challenge everything! As an SEO, there is nothing better than explaining the process, talking about the latest developments in SEO and working with someone that’s understands digital marketing.

(more…)

Mass Article Syndication: Please stop asking if this is a good strategy, the answer is ‘no’…

SEO Question: I’m looking to syndicate articles as part of our overall SEO strategy, how many times can I syndicate an article so I’m not affected by the Penguin and Panda update?

I was asked this only a week ago and whether or not this is a real and legitimate question, I’m not sure, but it makes for a good post all the same and hopefully will answer some questions which others may have.

I think the title speaks for itself, but I really wanted to be clear on a few points.

(more…)

SEO Question: What are doorway pages and do they help or hurt SEO?

SEO Doorway Pages

This weeks SEO question is:

“What are doorway pages and do they help or hurt SEO?”

In light of the Panda and Penguin updates over the past 18 months, this is a great question.

What are doorway pages?

Wikipedia defines a doorway page as:

(more…)

To www, or not to www, that is the SEO question

WWW SEO

Image from SXC.hu

I was recently asked, does it matter if I don’t use www and are there any benefits from a search engine optimisation point-of-view?

To be completely honest, I would say no, but there are a few things to consider when choosing to have the www vs. non-www.

(more…)

Blog | Cookies | Sitemap | Twitter | LinkedIn

© Dave Cain