Archive for the ‘Google’ Category

How I stay updated with the latest Google news…

One thing I really like about Google is there willingness to share information.

Google have a lot of products and keeping up-to-date with all there latest goings-on and developments can be a bit of a challenge.

Below I’ve listed my top Google blogs which I read on a regular basis:

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SEO Question: Can external DoFollow links hurt a websites SEO?

Link Building

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Here is a great question that was recently submitted:

“Many blogs allow DoFollow links with comments. Can these links ever hurt the Blog’s SEO? And if so, under what circumstances?”

Personally, I think the short answer to this is yes. If you have a trusted blog that is linking out to off-topic and low trusted websites with DoFollow, Google may start to query the external linking strategy and trustworthiness of the blog – thus affecting rankings as trust is one of the major factors, see this previous post.

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My top 10 Google related blog posts…

GoogleOver the past 12 months I have written many posts about SEO which relate to Google. Here, I’ve decided to share my top 10 Google posts:

My top 10 Google backlink factors

With any SEO strategy, obtaining links from other sites is a crucial part. Back links work in a fashion similar to votes, the more votes you can get, the better position you’ll be in.

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SERM Help: What should I do about bad online reviews about my company?

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Here is a great search engine reputation management (SERM) question that was recently submitted:

“Due to the current client, unfortunately, my company had to close. Since then I have launched a new company under a new name offering similar services and some of my old clients have got wind of this.

This has lead to them leaving bad reviews online about my new company and when you search for my new business name on Google, these bad reviews are appearing on the first page under my website. So my question is, what can I do?”

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SEO Question: Is hidden text bad for SEO?

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A recent question that has been submitted via my questions page is  ”hidden text – is this good or bad for SEO?”

Great question and this really splits into two parts:

1. Black hat SEO:

The first part is using black hat SEO techniques to hide text, these could include:

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Breadcrumb Links: Good or bad for SEO and keyword placement?

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A question I was recently asked was “are there any advantages with breadcrumb links for SEO and keyword placement?”

So what are breadcrumb links?

Wikipedia gives a great explanation:

Breadcrumbs typically appear horizontally across the top of a web page, usually below title bars or headers. They provide links back to each previous page the user navigated through to get to the current page or – in hierarchical site structures – the parent pages of the current one.

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5 features in Google Analytics I couldn’t live without

I’ve been using Google Analytics since 2006 and in that time I’ve seen some great changes and upgrades.

Below I’ve listed my top 5 most useful aspects of Analytics and the things I couldn’t live without.

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Keyword Density: Is it still important when writing quality web content?

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Something which has been highly debated over the past few years is whether or not keyword density affects Google rankings.

So what is keyword density?

Wikipedia gives a great explanation:

“Keyword density is the percentage of times a keyword or phrase appears on a web page compared to the total number of words on the page. In the context of SEO, keyword density can be used as a factor to determine whether or not a webpage is relevant to a specified keyword or keyword phrase.”

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