I was recently asked:
“I’ve read that a Google Penguin update is on its way – should I worry?”
To get to the point – I would advise that you only need to worry if you haven’t been following Google’s best practice guidelines.
As we all know, there are over 200+ SEO ranking signals. These range from:
Google Adwords is a brilliant advertising platform.
In the UK alone 90% of the population ‘Google it’, with Adwords Ads always prominent within search results.
Finally! Google have confirmed that mobile sites will benefit within search results.
SEOs have known for some time that mobile friendliness is a ranking signal (Google Caffeine really was the start of this from a speed perspective) and its great to see it being confirmed by Google.
Recently I was asked:
How do you stay up-to-date with Google algorithm changes big and small?
This is a great question and I’ve a few different sources to share.