Archive for the ‘Web Design’ Category

7 speedy articles about Google Accelerated Mobile Pages (AMP)

Google has long been a champion of website speed and performance – and they are step changing the web with the introduction of Accelerated Mobile Pages (AMP).

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Interview with Dave Cain & Richard Betts of Bygott Biggs: The importance of digital marketing in the legal sector

I love sharing digital marketing tips and advice – as I’ve always said, I’d wish the digital industry would become more transparent.

Recently I agreed to be interviewed by Richard Betts of Bygott Biggs – a specialist legal recruitment company based in Nottingham.

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Mobile friendliness confirmed as a Google ranking signal – things to consider…

Finally! Google have confirmed that mobile sites will benefit within search results.

SEOs have known for some time that mobile friendliness is a ranking signal (Google Caffeine really was the start of this from a speed perspective) and its great to see it being confirmed by Google.

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FREE & Simple SEO Friendly Website Template – Version 2…

Image from SXC.hu

Following on from my free and very popular SEO friendly website template I created last year (which can be found here). I’ve decided to revisit this again and do an updated version.

Like version 1, version 2 consists of the following with newer features:

  • Homepage
  • About page
  • Services page
  • Testimonials page
  • Portfolio page
  • News page
  • Contact page
  • Images folder
  • External cascading style sheet
  • Social icons for easy integration
  • New colour scheme
  • Drop shadow integration

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SEO Question: How do you structure a website correctly for SEO purposes?

Website SEO

Image from SXC.hu

Another great SEO question around site structure:

“I’m currently redesigning my website – the old structure of the website was www.domain.co.uk/product/index.html.  The new files are basically the same, but index.php. Am I best having them top level rather than in a subfolder?  So www.domain.co.uk/product.php? Will it make a difference?

On a similar note, I’ve seen sites where extensions aren’t used/visible at all – is this done with code in an .htaccess and is it of benefit too?”

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My top 3 SEO friendly CMS’s…

SEO Friendly CMS

Image from SXC.hu

I was recently asked which are my favourite CMS’s and work well from an SEO point of view?

Using a content management system can be a stress free experience and an easy way to keep a website fresh and updated, but, choosing a CMS to fit your long terms goals can be a challenge.

With many open source CMS’s, which do you choose? Personally, a big factor for me is the communities behind the platforms, extensions, plugins, future developments and of course, how SEO friendly it is.

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SEO Question: Is hidden text bad for SEO?

Image from SXC.hu

A recent question that has been submitted via my questions page is  ”hidden text – is this good or bad for SEO?”

Great question and this really splits into two parts:

1. Black hat SEO:

The first part is using black hat SEO techniques to hide text, these could include:

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Footer Links: Do they still help with SEO?

Image from SXC.hu

This weeks question is “Do footer links still help with SEO?”

What are footer links?

Footer links are typically a collection of internal or external links at the end of a web page.

These can consist of general information about the company, products, categories, sitemaps, legal information and more.

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