I’ve long been a fan of all things Google, from Gmail to Google Play, everything is well thought out and works well.
And the same can be said with their advertising platforms such as Adwords, Google+ and YouTube to name just a few.
Over the past 3 years we’ve seen some great leaps forward. The introduction of product listings, click to call options, social integration and remarketing are just the tip of the iceberg for Google Adwords.
But what next? Here are my thoughts and predictions with some (rough) illustrations…
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