SEO, PPC and online marketing help and tips

SEO and UX work hand in hand, so stop treating them as two separate entities…

So I’m going to get straight to the point – UX and SEO work together to improve rankings.

One of the things I’ve talked about many, many times is delivering a great experience for users, and one of the areas to focus on is user experience aka UX.

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10 useful Google Adwords guides for novices to advanced power users…

Google Adwords is a brilliant advertising platform.

In the UK alone 90% of the population ‘Google it’, with Adwords Ads always prominent within search results.

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15 digital marketing tweets from May 2015 worth reading and sharing…

TwitterMay 2015 was a brilliant month for insights, information sharing and more.

Just some of the areas and hot tops that were discussed include:

  • YouTube marketing
  • Goolge ‘Buy Now’ button
  • Google Analytics URL Tracking
  • Voice Search
  • On-Page SEO
  • and much more…

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SEO Question – Should I buy a domain which includes my core keywords?

I was recently asked:

Should I buy a domain which includes my core keywords?

This is a great question… lets start with Google’s stance.

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Mobile friendliness confirmed as a Google ranking signal – things to consider…

Finally! Google have confirmed that mobile sites will benefit within search results.

SEOs have known for some time that mobile friendliness is a ranking signal (Google Caffeine really was the start of this from a speed perspective) and its great to see it being confirmed by Google.

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Mercedes, GoPro, Fender, Starbucks and Waitrose – 5 brands ‘owning it’ on Instagram

Millennials want and need information ‘now’, not in 2 minutes, or even in 10 seconds – ‘now!’.

As I’ve talked about before, even Google has put a focus on speed and delivery of content as part of its algorithm updates.

Social media has certainly aided the consumption of information from 140 character tweets to image focused updates.

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Keep up-to-date with my digital marketing thoughts, what I’m reading and the like…

Connect with meAlong with blogging I’m also active on some of the core social media channels.

To stay up-to-date with my digital marketing thoughts and what I’m reading, please feel free to connect with me on Twitter, Facebook, Google+ and LinkedIn.

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Penguins, PR, video mentions and Google data mining – 15 SEO predictions for 2015…

2014 served up another great year within the SEO industry, just check out my top digital marketing tweets from 2014 here to read some of the highlights.

2015 is sure to be another big year for SEOs around the world and below are my 15 SEO predictions.

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My top 60+ digital marketing tweets from 2014…

2014 was another big year for digital marketing which saw lots of change including:

  • Penguin updates
  • Instgram growth
  • New Adwords additions
  • Content strategies
  • New ranking signals
  • and much more…

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Getting you on the right track – how to avoid outdated and underhand digital marketing agencies (7 brilliant guides to read)…

Having worked in the online marketing sector for many, many years, I’ve heard various selling techniques, quotes and comments which digital marketing agencies have used to try and secure new business.

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