SEO, PPC and online marketing help and tips

Getting you on the right track – how to avoid outdated and underhand digital marketing agencies (7 brilliant guides to read)…

Having worked in the online marketing sector for many, many years, I’ve heard various selling techniques, quotes and comments which digital marketing agencies have used to try and secure new business.

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SEO Question – Do you have any advice around compiling a disavow file?

Following on from the recent Penguin update (which I believe is still being tweaked), I was asked:

Do you have any advice around compiling a disavow file?

This is a great question and one I can answer well.

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7 super Google Penguin 3.0 articles worth reading now (also includes my view)…

As Google confirmed, Penguin 3.0 was launched on the 17th October 2014.

This was welcome news for the search industry that have been waiting for over a year for a Penguin refresh.

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SEO Question – How do you stay up-to-date with Google algorithm changes?

Recently I was asked:

How do you stay up-to-date with Google algorithm changes big and small?

This is a great question and I’ve a few different sources to share.

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6 SEO, PPC & Social tools I’ve started using which have saved me lots of time…

Following on my last post around digital marketing tools - below I’ve shard some new tools which I’ve just started using and proved to be very helpful and great for time saving.

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20 SEO, PPC and social media tweets from June 2014 not to be missed…

TwitterJune 2014, saw a stellar month for information sharing, Google updates, social media news and the like.

Just some of the areas covered in the tweets include:

  • Facebook’s organic reach
  • Smartphone redirects
  • Instagram
  • Negative SEO
  • Adwords Video Ads
  • and many more…

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Warning! Cold callers pretending to be Google…

Google LogoThis is just a quick blog post to act as a warning to all businesses…

Recently I’ve heard one or two stories of companies cold calling businesses pretending to be Google.

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SEO Question – “Is £50 a month for SEO a good deal?” (I’ll give you a clue, no!)

Cheap SEO

Recently I was asked:

“Is £50 a month for SEO a good deal?”

This is a great question and one of the biggest problems with SEO is smoke and mirrors.

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How to view a webpage like a search engine (and uncover any technical issues)…

One of the many challenges with SEO is understanding what a search engine can crawl, read and index.

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6 digital marketing tools I’ve used a lot in 2014…

Daily I use some the leading digital marketing tools available. From Moz to Raven Tools, they really do make the difference when it comes to shaping an online marketing campaign.

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