Skills, experience and feedback...

Having started my career in the digital industry back in 2002 - I've been extremely fortunate to work with some of the most forward thinking and well respected companies throughout the UK and abroad in Europe, America and Southeast Asia.

Some of the business areas I've worked in include:

  • Software
  • Automotive
  • Retail
  • FMCG
  • Law
  • Gaming
  • Finance

My main areas of expertise are SEO and PPC with a very keen interest in:

  • On-page optimisation
  • Technical SEO auditing
  • Backlink analysis
  • Off-page link earning
  • Algorithm updates and analysis
  • Google penalty recovery
  • Google patents

I've was previously Google Adwords certified and Bing Ads certified whilst working in an agency capacity.

I'm also very competent and experienced within the following areas which work hand in hand SEO and PPC:

  • Affiliate marketing
  • Social media marketing (SMM) - including paid social media advertising
  • Search engine reputation management (SERM)
  • Conversion rate optimisation (CRO)
  • User experience (UX)

I'm also well versed and have years of experience with some of the leading digital marketing and analysis tools:

  • Google Analytics
  • Moz Tools
  • Google Search Console
  • Raven Tools
  • Cemper Link Research Tools
  • Bing Webmaster Tools
  • CoreMetrics
  • Crazy Egg
  • Linkdex
  • Wordtracker
  • BrightEdge
  • ClickTail
  • Ahrefs
  • Majestic SEO
  • and many more...

Here are a few comments and testimonials from past agency side and freelance clients:

Dave is probably the most knowledgeable SEO expert I have ever met, along with his work ethic and passion for what he does - I'd recommend him to anyone looking for search engine optimisation services. LinkedIn Recommendation

Thanks a million for the brilliant new website! You have done a fantastic job, it looks great. I've had lots of positive comments on the look and ease of use. Unbelievable results in such a short space of time... it's generated so much more work. Thanks again Dave your care and attention to detail have been second to none and I certainly wouldn't hesitate in recommending you to others. Wedding Sector Client

I would like to thank you for the excellent websites that you have designed for my company. The results are truly impressive and are exactly what I envisaged. I found that the consultation process was very simple and that all the work was completed well within the deadlines set. Your friendly and personable approach throughout the process together with your ability to translate, I will not hesitate in engaging you in the future and would highly recommend your services to any company. Business Consulting Client

Dave is a highly dedicated and knowledgable SEO expert. I had the pleasure of working with him for a number of years and always liked the fact he was looking for new ways to push the SEO frontier in pursuit of page 1 results. LinkedIn Recommendation